Privacy Policy

1. Who We Are

Alderwick Sero is a home electrical services business operating in Kuala Lumpur, Malaysia. Our registered address is 22 Jalan Kia Peng, 50450 Kuala Lumpur. We are the data controller for personal information collected through this website and our service operations.

If you have any questions about this policy or how we handle your personal data, you may contact us at [email protected] or by telephone at +60 3 2148 9273.

2. Information We Collect

We collect personal information only when it is reasonably necessary for our services or for operating this website. The categories of information we may collect include:

• Contact details — your name, telephone number, and email address, provided when you enquire about a service or request a visit.
• Property information — your home address and relevant details about your property, needed to carry out a site visit or provide an estimate.
• Communication records — the content of emails, messages, or notes from telephone conversations relevant to your enquiry or appointment.
• Website usage data — anonymised analytics about how visitors interact with this site (pages viewed, approximate location, device type), collected only if you have consented to analytics cookies.
• Payment information — we do not store card details ourselves; any payment processing is handled by our third-party payment provider.

We do not collect sensitive personal data (such as health information or financial details beyond what is needed for payment) through this website.

3. How We Use Your Information

We use personal information for the following purposes:

• To respond to enquiries and arrange site visits or consultations.
• To deliver the electrical services you have requested, including follow-up correspondence and written reports.
• To process payments and maintain appropriate financial records as required by law.
• To contact you regarding your appointment (reminders, amendments, or follow-up).
• To improve our website and services, using anonymised analytics data where consent has been given.
• To comply with applicable legal obligations in Malaysia.

We do not use your personal information for automated decision-making or profiling, and we do not send unsolicited marketing communications.

4. Legal Basis for Processing

Our processing of your personal data is based on one or more of the following legal grounds under the Personal Data Protection Act 2010 (Malaysia):

• Your consent — for optional cookies and where you have clearly indicated agreement.
• Performance of a contract — processing necessary to arrange and deliver the service you have requested.
• Legal obligation — where we are required to retain or share information to comply with Malaysian law.
• Legitimate interests — for reasonable operational purposes such as maintaining service records, provided these interests are not overridden by your rights.

5. How Long We Keep Your Information

We retain personal information only for as long as is reasonably necessary:

• Enquiry records that do not result in a booking are typically held for up to six months.
• Service records (including written reports produced as part of a visit) are retained for up to seven years for legal and warranty-related purposes.
• Financial records are retained for a minimum of seven years as required under Malaysian tax law.
• Anonymised analytics data may be retained indefinitely in aggregated form.

When personal data is no longer needed, it is deleted or anonymised in a reasonable and secure manner.

6. Sharing Your Information

We do not sell personal information to third parties. We may share information in the following limited circumstances:

• Service providers — third parties who assist us in operating this website or processing payments, under contractual obligations to protect your data.
• Legal requirements — where we are required to disclose information by law or by a regulatory authority.
• Business transfers — in the unlikely event of a sale or transfer of our business, personal data may be transferred as part of that transaction, subject to equivalent protections.

7. Cookies

This website uses cookies. Our Cookie Policy describes in detail the types of cookies we use, their purposes, and how you can manage your preferences. Essential cookies operate without consent; all other cookies require your opt-in.

8. Your Rights

Under the Personal Data Protection Act 2010 (Malaysia), you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of your data in certain circumstances.
• Withdraw consent where processing is based on consent.
• Raise a complaint regarding how your data has been handled.

To exercise any of these rights, please contact us at [email protected]. We will respond within a reasonable time and in accordance with applicable law.

9. Security

We take reasonable technical and organisational measures to protect personal information against loss, misuse, or unauthorised access. These include using secure email practices, limiting access to personal data to those who need it for their work, and working only with reputable third-party providers.

No method of electronic transmission or storage is entirely without risk. If you believe your personal data has been compromised, please contact us promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. Significant changes will be noted at the top of this page with a revised effective date. We encourage you to review this policy periodically.

Continued use of this website or our services after a change to this policy constitutes acceptance of the updated terms.

11. Contact Us

If you have questions or concerns about this Privacy Policy, or about how we handle your personal data, please get in touch:

• Email: [email protected]
• Telephone: +60 3 2148 9273
• Address: 22 Jalan Kia Peng, 50450 Kuala Lumpur, Malaysia
• Hours: Monday–Friday 8am–6pm, Saturday 9am–4pm